Dowsley Consulting excels in sports and racing related strategic and legal counsel, advising clients across the full sporting ecosystem — from national federations and state organisations to grassroots clubs and racing bodies. We also advise the businesses and brands that engage with the sports sector, including sponsors, broadcasters, wagering operators and commercial partners.
Dowsley Consulting's expertise in providing strategic and legal advice to sport and racing entities includes:
Deep insight into the day-to-day commercial and legal challenges faced by sport and racing bodies at every level, drawn from over 17 years of experience — now applied across a diverse portfolio of clients from national federations to grassroots associations.
Proficient negotiation and management of intricate commercial partnerships, joint ventures and stakeholder relationships.
Legal and strategic guidance on how to effectively manage and better capitalise on sports wagering, drawn from a deep understanding of, and connections within, the sports wagering industry.
Registration as a sports controlling body under wagering legislation and expertise in steering and negotiating sport and racing integrity arrangements.
Management and legal support in respect of comprehensive media rights portfolios, encompassing legal and strategic guidance and support in respect of the production, acquisition, distribution and safeguarding of media rights within the racing and sports sector.
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Development and negotiation of sponsorship agreements covering stadiums, racecourses, sports teams and events.
Advising sponsors, broadcasters, wagering operators and other commercial entities on their engagements with the sports sector, including negotiating and managing sponsorships, broadcast rights, wagering and commercial partnership arrangements.
Advising on governance matters and competition rules, including the national integrity framework and sanctioning, selection and concussion policies.
Strategic guidance on sports-related mergers and acquisitions, with experience facilitating acquisitions of sports wagering businesses, a sports media and marketing company and investments in major sporting bodies.
Advising on consumer law issues, including marketing, advertising, risk waivers, standard terms, unfair contract terms and consumer disputes.
Tailored and general commercial contract advice, from template creation to bespoke contract drafting, negotiation and risk-management.
Other Expertise
Dowsley Consulting has expertise in a number of areas